Making it Happen: A Simple Framework to Drive Sales Results
Beating the competition requires constant change. It means doing things differently…which isn’t always easy. Changing habits is hard, especially if people are successful in spite of themselves.
When an organization makes the business decision to change strategy, process or tools, there is typically resistance to accepting and complying with the new processes. To get the intended results with everyone on board, you must follow a planned approach to do things differently.