ValueSelling Account Planning 

Account teams that provide exceptional customer service make customers feel valued. And according to Accenture, customers who feel valued are 1.5 times more likely to renew. ValueSelling Account Planning is the trusted framework for strategic account planning – maximizing selling efficiency by helping them identify high-potential opportunities, expand their footprint and grow existing business.
Women working on a computer

Make Strategic Account Planning Simple

Account managers are often required to land the account, ensure customer success, secure renewals and expand opportunities – but growing an account strategically requires a coordinated, value-based approach. 

The ValueSelling Account Planning (VSAP) workshop leverages the ValueSelling Framework® to existing accounts that are the lifeblood of your organization. By overlaying a simple and proven framework onto your organization’s account planning process, you can leverage a common language, tools and templates, including the Qualified Prospect Formula® and the ValuePrompter® — enabling your account teams to sharpen their ability to:
Spot Openings
Develop the skills to see high-potential sales opportunities by better diagnosing business challenges.
Strategize
Create a comprehensive strategy at the account and opportunity level to track opportunities and coordinate sales resources.
Analyze
Evaluate existing opportunities and create actionable plans to increase win and renewal rates.

How First Western Trust Increased Revenue & Associate and Client Retention

First Western Trust was on the hunt for a sales training solution that was simple, scalable and designed to help them strategically address clients' business issues. 

“Invest in your personal and business value with one training. It is value for a lifetime.”

Chief Customer Officer
Services

“Look at it as an investment.”

Chief Customer Officer
Services

“The ValueSelling Framework aligned with our high touch, consultative selling model.”

CEO
Manufacturing

“It allows our sales team to move forward as client-partners rather than as quota-driven predators. We improved our ability to listen, identify areas of opportunity, and align our delivery services to better meet the expectations of our clients.”

VP, Sales & Marketing
Services

“My advice to women seeking leadership positions: We’re in these roles because somebody put us there. Trust yourself. Be confident. Take risks. Ask and advocate for what’s best for you, your team, your customer, and your organization."

Laurie Schrager, Chief Operating Officer, Element Analytics

“They understand the dynamics of our industry and business, and crafted a solution that balances a proven methodology with one that’s custom to our environment.”

Regional Vice President of Sales
N/A

What’s New From ValueSelling

The latest articles, press, and insights from our teams around the globe.
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