Listen to this complimentary webinar hosted by Su Askew. Su explains how leveraging the ValueSelling Framework® to create an effective playbook that will help your organization come together to exceed sales targets.
What You'll Learn:
- The value a playbook brings to your sales team
- Key steps to building an effective playbook
- How to integrate the Value Buying Process™ into your playbook
- 5 tactics to engage in more value-based conversations
- The importance of coaching and why it's an ongoing process