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Value-Based Sales Training

Is it difficult to find a sales process that satisfies your complex and individual sales needs?

You are unique. Your company’s mission, vision and challenges are yours alone, and they distinguish you from your competitors.

At ValueSelling Associates, we understand that unique enterprises require unique solutions. Our award-winning value-based sales training was designed for salespeople, by salespeople. Our ValueSelling Framework is scalable, customizable, modular and flexible enough to address virtually any sales challenge in any industry.

The ValueSelling Process:

Engage your leadership to
understand your sales challenges

Diagnose root causes of
your sales issues


Design a practical & 
tailored program 


Train your sales force to effectively
use your program as a team


Support your ongoing efforts
to create positive change

Transfer ownership of sustaining
the process and methodology to
your sales leaders & managers
“The best thing about ValueSelling is that it's simple. ValueSelling can be boiled down to 2 Vs and 2 Ps. So you can use it after you walk out of the classroom.”

ValueSelling Associates, Inc. offers custom instructor-led workshops and elearning courseware for sales teams and customer-facing professionals

In the following types of sales departments:
  • Sales engineers or pre-sales support
  • Post-sales support or implementation consultants
  • Marketing
  • Customer Service
  • Other customer-facing professionals and teams within your organization
  • Inside sales
  • Direct outside sales
  • Channel sales
  • Major account/Strategic account sales
  • Sales departments that integrate or blend the above methods

With our value-based sales training, we apply the specific tools and processes that relate directly to your business challenges, including: 

  • Instructor-Led Training
  • Assessment
  • Reinforcement
  • Virtual Instructor-Led Training
  • On-Demand Online Courses
  • CRM/SFA Integration