Lorin Yeater, with over three decades in instructional design, currently serves as the VP of Product at ValueSelling Associates. Since 2010, she has pioneered the development of training modules and bolstered Sales and Marketing efforts. Previously, as Principal at Boulder Learning, she crafted courses for IT firms and sales groups, and as Senior Director at Gartner, streamlined classroom content into eLearning platforms and steered global CRM initiatives. A Bard College graduate in Art History & Literature, Lorin also holds certifications like the Interactive Virtual Trainer and Master Instructional Design/Developer. Her tenure as Creative Director at O’Grady Meyers highlighted her innovative prowess in web design and development, underlining a career steeped in excellence and creativity.