Diversity, Equity and Inclusion at ValueSelling Associates

At ValueSelling Associates, we believe in our profession, our clients and our company. We value diversity, equity and inclusion — and will always celebrate differences, champion the value of different perspectives and hold ourselves accountable to do what’s right.

As a 100% woman-owned and -led business, equality, diversity and inclusion are core tenets of our business. We model DEI at the most senior levels of the organization — it is backed into our culture:

  • Our leadership team is predominantly women
  • BIPOC individuals make up 19% of our global team
  • 40% of our global sales and delivery team are women
PDF Downloads
DEI_ValueSelling Associates
Value-Based Selling: The Approach that Builds Sales Results
4-Step Guide to Measuring Sales Enablement Impact

We Value Diversity, Equity and Inclusion

We’re committed to cultivating an inclusive workplace that provides equal opportunity without regard to race, religion, age, sex, gender identity, ability, sexual orientation, ethnicity, national origin, or any other protected category. ValueSelling Associates creates an environment where individuals can be themselves, empowering employees and Associates to share their experiences and ideas. We promote successful engagement through a diverse product line developed by personnel who are as diverse as the products they create.

We recruit, license and certify Associates worldwide and regularly welcome new Associates throughout the Americas, EMEA and APAC. To support our global customer base, we rigorously prepare in each region and translate our workshops into local languages with culturally relevant examples to tailor our learning experiences and celebrate differences.

Holding Ourselves Accountable

In a global economy, value-based selling means respecting and celebrating gender, ethnic and cultural diversity, championing the value of different perspectives, and holding ourselves accountable to do what’s right. At ValueSelling Associates, we believe in our profession, our clients and our company. We value diversity, equity and inclusion.

As part of the onboarding process, we enroll every team member in diversity and inclusion training, heightening their awareness of the importance of diversity, equity and inclusion in our sales profession and global society.
Diversity
We believe in the power of a diverse workforce and the value of different perspectives — and we’ve created recruiting practices that match our values and beliefs: For all ValueSelling Associates, Inc. roles, we’re committed to interviewing a slate of candidates that’s at a minimum 40% diverse.
Equity
Julie Thomas, President and CEO, is an esteemed member of the eWomenNetwork Foundation Advisory Council. The eWomenNetwork Foundation, a 501(c)(3) non-profit organization, has provided hundreds of thousands of dollars in cash and in-kind services in support of health, safety, and wellness initiatives, educational scholarships, and entrepreneurial mentorships for women and children.
Inclusion
Since 2005, we have supported the next generation of sales professionals through the ValueSelling Associates Endowed Scholarship Fund at the University of Colorado, Leeds School of Business. In 2020, we added a second scholarship for students from historically underrepresented groups who are interested in pursuing a career in sales.

ValueSelling Associates was asked to partner with Connect-US, a 501(c)(3) non-profit organization based in Bridgeport, CT. Connect-US brings together suburban and urban neighbors to improve the quality of outcomes for young people living in communities of concentrated poverty. Julie Thomas will lead workshops and training for high schoolers and make eValueSelling Fundamentals eLearning available to them.

“My advice to women seeking leadership positions: We’re in these roles because somebody put us there. Trust yourself. Be confident. Take risks. Ask and advocate for what’s best for you, your team, your customer, and your organization."

Laurie Schrager, Chief Operating Officer, Element Analytics

“Thank you so much for the ValueSelling Associates scholarship. It helped me ease my financial obligations so that I could focus on my studies and job searching. I will be the first person in my family to graduate from university, so please know how grateful my parents are for your donation as well.”

P. Garcia, Student, Leeds School Of Business