Forbes JAPAN: 営業チームリーダー必見：年末に成約率を向上させる4つの戦略

The article titled “営業チームリーダー必見：年末に成約率を向上させる4つの戦略” outlines four key strategies for sales teams to boost closing rates at year-end. First, it recommends immediately scheduling a detailed pipeline review to distinguish realistic opportunities from overly optimistic hopes. Second, it emphasizes giving targeted coaching support to priority deals — helping salespeople strengthen business cases, improve objection handling, and better prepare for negotiation. Third, it suggests securing executive-level sponsorship and engaging multiple stakeholders (“multithreading”) to accelerate large deals and avoid dependence on a single contact. Fourth, it advocates for creating a mutual plan — a shared roadmap outlining deliverables, timelines, responsibilities — to bring clarity and accountability for both seller and buyer. By focusing on high-probability deals, aligning leadership involvement, and clarifying next steps, teams can maximize their chances of closing before year’s end.