Forbes | What questions should sales leaders ask to determine if a prospect will or won’t buy?Read the full article
In The Media
Here’s How B2B Salespeople Define Buyer-Centrism
Marketing Charts | Creating an authentic connection between the salesperson and the prospect is fundamental to buyer-centric selling.
Beyond the Buzzword: Buyer-centric Sales Strategies From Sales Professionals and L&D Decision-makers
Training Industry | Six best practices to implement a successful buyer-centric sales approach ValueSelling’s CEO, Julie Thomas, shares our latest research results.Read the full article
Prioritizing Growth In Today’s Marketplace Through Strategic Investments
Forbes Expert Panel | Julie Thomas discusses investing in human capital and evolving skillsets.
Salespeople and leaders differ on key aspects of buyer centricity
International Journal of Sales Transformation | Exploring research around buyer-centric selling.Read the full article
Why Sellers Need to Take a Value-Based Approach
CustomerTHINK | How you sell is as important as what you sell.Read the full article