Train the Trainer Certification
Does your company employ internal sales trainers?
If so, you can still maximize the simple and repeatable ValueSelling Framework. The flexibility of ValueSelling makes it possible to license facilitators so you can train your own salesforce.
The best implementations of train-the-trainer are with organizations that have trainers with successful sales backgrounds. The ValueSelling skill set is best leveraged by professionals who have mastered the ValueSelling Framework in their own successful careers.