ValueSelling Associates, Inc. is included on the 2014 list of the Top 20 Sales Training Companies that excel in helping sales leaders improve the performance of their sales teams. The list appears in the July issue of Selling Power magazine, which will be available to subscribers the first week of July.
At least two considerations about the current state of business-to-business (B2B) selling influenced the selection process for the 2014 Top 20 Sales Training Companies list.
The dual influences of online research and social networks have created various challenges for sales teams. According to Selling Power publisher and founder Gerhard Gschwandtner, sales training is a vital component in adapting to these changes in buyer behavior.
“A great sales-training program continues to be a staple of success for sales organizations,” says Gschwandtner. “Now more than ever, sales leaders must make sure that salespeople are properly prepared to meet the expectations of today’s socially and digitally connected buyer. Our list of the 2014 Top 20 Sales Training Companies serves as a guidepost for sales leaders who are looking for the training program that best fits their needs.”
Each sales-training company featured on this year’s list offers sales organizations the following benefits.
Here are the four main criteria Selling Power considered when selecting the top sales-training companies.
Selling Power editors say the firms included on the 2014 Top 20 Sales Training Companies list have “demonstrated an excellent awareness of the skills and tools required to succeed and remain competitive in today’s selling environment.”