The Voice of Value Newsletter | ValueSelling Associates

ValueSelling Associates Partners with Value Selling and Realization Council

Written by Nicky Lee | Dec 1, 2016 5:12:05 PM
Working with The VSR Council to Apply Innovative Ways to Boost Value Success


Rancho Santa Fe, CA – ValueSelling Associates, Inc., the creator of the ValueSelling Framework®, a proven formula for accelerating sales results, announces its recent partnership with Shimon Abouzaglo, Founder and President of The Value Selling and Realization Council (The Value Council), a non-profit global organization committed to maximizing the value of technology investments. The Value Council provides innovative knowledge exchange, methods, training, certification and consulting to its 300+ members, including value management leaders from major B2B technology firms worldwide.

Shimon is an innovator in developing Value Selling & Realization tools, methods and training. For the past 25 years, and now concurrent to his partnership with ValueSelling Associates, he helps leaders in global organizations enhance sales performance results by improving the way they articulate, quantify and deliver differentiated value and business outcomes to their clients.

“Shimon has been an unparalleled leader in value realization. The Value Council embodies his vision of a global network of people in all roles committed to value creation,” said Julie Thomas, President and CEO of ValueSelling Associates. “This partnership is one that truly supports the many forward-thinking sales and corporate executives that care about delivering value to their end customers.”

ValueSelling Associates offers customers a conversational, question-based sales methodology that is simple, logical and scalable, empowering sales organizations around the globe with a proven formula to qualify prospects, accurately forecast and close more deals.

To learn more about Shimon Abouzaglo and The Value Council, visit:


About ValueSelling Associates, Inc.

ValueSelling Associates is the creator of the ValueSelling Framework®, a proven formula for accelerating sales results. Our customized training on the ValueSelling Framework methodology, reinforcement tools and consulting services, make complex B2B sales simple so sales organizations around the globe adopt it immediately and consistently. Since 1991, thousands of sales and customer-facing professionals use the ValueSelling Framework to grow revenue, increase productivity and improve win rates. Visit


Media Contact

Nicky Lee

ValueSelling Associates, Inc.

P +1 858 759 3565