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October 18, 2015

ValueSelling Associates Adds Partnerships in South America

RANCHO SANTA FE, CA – Oct 19th, 2015 – ValueSelling Associates, creator of the ValueSelling Framework®, is proud to announce the addition of Alex Zabala to the team. Alex Zabala is located in Argentina, bringing a plethora of knowledge and sales experience to ValueSelling with a solid understanding and implementation process that turns training strategy into measurable results.

Julie Thomas, President and CEO of ValueSelling Associates comments, “Alex is a phenomenal asset to the ValueSelling team. Alex is key to both supporting our global clients in Latin America and expanding our business development in the region. The addition of Alex reflects our continuous growth and success in partnering with business to business sales teams.”

Alex Zabala begins his facilitator-partnership with ValueSelling Associates with more than 25 years of international experience. His roots extend from Marketing, Learning & Development and Distribution Management in multinational companies. As a seasoned executive, Alex has a strong result-oriented mindset that enables him to be successful at a worldwide level. He is fluent in English, Spanish and Portuguese.


To learn more about Alex Zabala, visit


About ValueSelling Associates, Inc.

ValueSelling Associates is the creator of the ValueSelling Framework®, a proven formula for accelerating sales results. Since 1991, thousands of sales professionals around the world have adopted the ValueSelling Framework to hone sales skills, increase productivity and grow deal size. ValueSelling offers customized training, reinforcement tools and consulting services that deliver measurable results. Visit