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March 22, 2012

Avaya Wins Six 2012 Stevie Awards

BASKING RIDGE, NJ -- Avaya was presented with a total of six Stevie® Awards, including two Gold, three Silver and one Bronze award in the sixth annual Stevie Awards Ceremony for Sales & Customer Service.

The Stevie Awards for Sales & Customer Service are the world's top sales awards, contact center awards, and customer service awards. The Stevie Awards organizes several of the world's leading business awards shows including the prestigious American Business Awards(SM) and International Business Awards(SM).

"It's great to receive this recognition for all the hard work by our sales and customer service teams," said Joel Hackney, senior vice president of global sales and marketing, and president of field operations, Avaya. "This further highlights our commitment to bringing The Power of WeTM to our customers and helps them drive faster collaboration, smarter decisions and better business results."

To assist in empowering sales success, Avaya partnered with Visualize, a global leader in implementing the ValueSelling Framework®. This expertise helped provide Avaya's global Sales Team with the elements and skills needed to uncover critical business issues faced by Avaya's customers.

"We used to express our advantages in terms of feeds and speeds of a feature set," said Hackney. "With the help of ValueSelling, our global sales force is learning how to link Avaya solutions to their customers' problems, to discover and articulate the business and personal value of working with Avaya, and to deliver presentations that prompted their clients to act."

Nicknamed the Stevies for the Greek word for "crowned," the trophies were presented to honorees during a gala banquet on Monday, February 27 at Caesars Palace in Las Vegas. More than 350 nominated customer service and sales executives from the U.S.A. and several other countries attended. The presentations were broadcast live by the Business TalkRadio Network.

More than 100 members of seven specialized judging committees determined Stevie Award placements from among the Finalists during final judging this year. Details about the Stevie Awards for Sales & Customer Service and the list of Stevie winners in all categories are available at


About The Stevie Awards

Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at

Sponsors and supporters of the 6th annual Stevie Awards for Sales & Customer Service include American Support, the Business TalkRadio Network, Coloredge New York-Los Angeles, Competence Call Center, SDL and ValueSelling Associates.

About Visualize, Inc.

Visualize is a global leader in implementing the ValueSelling Framework®, a formula-based sales and marketing process with decades of proven results in helping teams optimize how they market, engage, qualify, advance, and close opportunities. It is the first and only methodology with a toolset integrated throughout the entire lifecycle of a customer relationship. Since 2002, Visualize has advised, trained, and celebrated the success of thousands of professionals. Learn more at

About Avaya

Avaya is a global provider of business collaboration and communications solutions, providing unified communications, contact centers, networking and related services to companies of all sizes around the world. For more information please visit

About ValueSelling Associates

ValueSelling Associates, based in Rancho Santa Fe, Calif., is the creator of the ValueSelling Framework®, the sales methodology preferred by sales executives around the globe. Since 1991, ValueSelling Associates has helped FORTUNE 1000 business-to-business sales organizations compete and win in markets crowded with seemingly similar products and services. ValueSelling Associates has maintained its position as a leader in the industry by continually evolving to meet the new challenges sales forces face. Clients turn to the experts at ValueSelling Associates for classroom training, online training and consulting services that yield immediate impact, repeatable strategies and sustainable results. For more information,


Media Contact:
Chris Merullo
ValueSelling Associates, Inc.
P +1 858 759 3565