ValueSelling Associates Unveils New Sales Training Videos

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Laura DiPietro

ValueSelling Associates

858 775 2146

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ValueSelling Associates Unveils New Sales Training Videos

Video Reinforcement Series Strengthens Use of ValueSelling Framework

Rancho Santa Fe, Calif.,  April 1, 2011 - ValueSelling Associates, creator of the ValueSelling Framework®, announces the “ValueSelling@Work” Video Reinforcement Program, designed to boost command of key ValueSelling principles for sales managers and sales representatives and to make the best use of these principles in the field.

Two separate sets of 14 video segments are available to sales reps and sales managers who have completed ValueSelling Training.  The sets include:

• ValueSelling@Work for Sales Reps, focusing on key ValueSelling concepts
• ValueSelling@Work for Sales Managers, focusing on ways to promote and support use of the ValueSelling Framework in the field

Each high-quality video runs 3-4 minutes long in a Web-browser friendly format that can also be viewed on most smart phones.  Included is a summary document with action steps, key points and printable job aids related to each video’s subject matter.

“These reinforcement videos bridge the gap between lessons learned in classroom training and their real-world application,” notes Julie Thomas, President and CEO of ValueSelling Associates.  “We’ve designed the program to maximize our clients’ return on investment, with enhanced effectiveness and immediate results seen in the field.”

Topics in both the sales rep and the sales manager series cover the spectrum of ValueSelling  training topics, including:

• “A Manager’s Role: Advancing the Sale”
• “Role-Modeling ValueSelling: A Manager’s Part”

Topics for sales reps include:

• “Steps to Successfully Identifying Business Issues”
• “Creating Solutions for Your Customers”

Once a week for 14 weeks, sales reps receive an email from ValueSelling Associates with a link to that week’s video.  Managers receive an email with two videos—the same video their reps receive and one specifically for them. ValueSelling is also creating a new client portal so reps and managers can view the videos wherever they want.

More details on this video series are available by contacting ValueSelling Associates at This e-mail address is being protected from spambots. You need JavaScript enabled to view it or 1-858-759-7954.