Julie Thomas, CEO of ValueSelling Associates, Wins 2008 Sales Book Award

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Julie Thomas, CEO of ValueSelling Associates, wins 2008 Sales Book Award

"ValueSelling: Driving Up Sales One Conversation At A Time" takes silver award for presenting category

Rancho Santa Fe, CA - Feb. 10, 2009 - Julie Thomas, president and chief executive officer of ValueSelling Associates, has been awarded the silver medal in the 2008 Sales Book Awards in the Presenting category. The book, "ValueSelling: Driving Up Sales One Conversation At A Time," is a field-honed guidebook for sales executives and managers which focuses on the principles of the ValueSelling Framework^{^TM}.

"I am honored to have been recognized by the Sales Book Awards committee," said Thomas. "My book is a great read for seasoned sales professionals who need a reminder about best practices. It's also good for the new sales executive in need of a sales methodology to follow and close sales."

The Sales Book Awards recognize books, authors and publishers whose work advances sales as a profession. The awards were created by Jeb Blount, chief executive officer of SalesGravy.com, and Jonathan Farrington, chairman of The Sales Corporation, based in London and Paris.

In addition, Thomas has won praise from sales organizations and top sales chiefs, including Follett Carter, venture partner, WaldenVC; Gerhard Gschwandtner, founder and publisher, Selling Power Magazine; Ed Roshitsh, senior vice president, sales and enterprise operations, Vertafore Inc.; and Richard Wood, global vice president of portfolio marketing, Siemens Communications.

ValueSelling is pragmatic and fast-paced, and each chapter is focused on specific strategies to move the sale forward. It's filled with case studies, tactics and tips readers can use to instantly put the ValueSelling Framework to the test and drive up their sales. Important points include:

· Asking the correct questions to find out information critical to the sale

· Crafting the VisionMatch^{^TM} to put sellers and prospects on the same page

· Developing value based on hidden business and personal objectives of the decision-makers

· Structuring a mutual plan that positions sales reps for a relationship-building close

"ValueSelling: Driving Up Sales One Conversation At A Time" (ISBN 0-9769994-0-4) is available on the ValueSelling Web site at http://www.valueselling.com/ for $16.95.

About ValueSelling Associates

ValueSelling Associates, based in Rancho Santa Fe, Calif., is the creator of the ValueSelling Framework^TM, the sales methodology preferred by sales executives around the globe. Since 1991, ValueSelling Associates has helped FORTUNE 1000 business-to-business sales organizations compete and win in markets crowded with seemingly similar products and services. ValueSelling Associates has maintained its position as a leader in the industry by continually evolving to meet the new challenges sales forces face. Clients turn to the experts at ValueSelling Associates for classroom training, online training and consulting services that yield immediate impact, repeatable strategies and sustainable results. For more information, visit http://www.valueselling.com/.

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