ValueSelling Framework® for Sales People

Practice Framework concepts in a lively, practical workshop

Instructor-led Training

When we bring the ValueSelling Framework® into an organization, we typically start with our on-demand course, eValueSelling Framework® Fundamentals. Then, your sales staff experiences a lively instructor-led workshop built around a case study created just for you. After the workshop, we recommend our ValueSelling@Work video reinforcement program that delivers a short video each week for 14 weeks on critical Framework concepts.

The ValueSelling Framework® Program:

The classroom experience is critical to the development of new skills and behaviors. Our design includes multiple exercises and practice opportunities. We are participant-centered and are completely focused on the student’s experience and real-world sales challenges.

Our programs are activity-based, not lectures. Each of our facilitators is a former sales leader who can illustrate our concepts and principles with credible real world stories and expertise.

The instructor-led workshop will focus on application of the ValueSelling skills through a simulated sales situation. The objectives of the workshop include:

  • Reinforce the eValueSelling Framework® Fundamentals on-demand course
  • Develop skills in matching your solutions to your customer’s critical business issues and business objectives
  • Create demand and need for your products and services
  • Learn how to achieve full value for your products and services
  • Develop skills to motivate prospects to act sooner
  • Develop the foundation for a repeatable consistent sales process within your sales organization
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